Aquaculture Marketing & Processing Workshop

May 15, 2015 through May 16, 2015, 8:30am - 4:00pm

Are you a fish producer or thinking about growing fish or starting an aquaponics business? If so, this workshop is for you. Learn how to sell what you produce and develop marketing strategies that are the right fit for your business. Sessions will be taught by industry experts from the region.

Friday-Saturday, May 15-16, 2015
Ohio State University South Centers
1864 Shyville Road, Piketon, OH 45661

Cost: $35 OAA Members
$50 Non-members

Participants must register online in advance at http://go.osu.edu/AquaMarketing

Once you register online, mail your payment to the OAA or call the office at 614-604-8823 to pay via credit card. Please leave a message if you get our voice mail as the office is staffed on a part-time basis. Get complete payment details on the registration form.

Deadline to register is Monday, May 4, 2015
Limited to first 50 paid participants

 

To download a printable agenda click here.

Friday Agenda

8:30       Registration

9:00       Ready to Harvest My First Crop of Fish… “Where will I sell them now?”

9:30       Making Wise Decisions When Direct Marketing Your Aquaculture Products

10:00     Promoting Seafood Products – A Farmer’s Perspective

10:30     Break

10:45     Regulations and Permitting of Aquaculture Products

11:15     Seafood Safety Considerations

12:00     Lunch (provided)

1:00       Health Benefits of Seafood, Contaminant Issues

1:30       Know Your Competition – A Farmer’s Perspective

2:00       The Four P’s in Marketing: Product, Price, Promotion, and Place

2:30       Why Do I Need a Marketing Plan in my Business?

3:00       Break

3:15       Considerations when Processing Fish: My True Story

3:45       Wrap-Up/Adjourn

 

Saturday Agenda

8:30        Registration

9:00        Develop your HACCP Manual and Implementation

10:00      Break

10:15      Biosecurity for Aquaculture Operations

12:00      Lunch (provided)

1:00        Biosecurity for Aquaculture Operations Tour

4:00        Adjourn