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College of Food, Agricultural, and Environmental Sciences

CFAES

Agritourism Conference

July 23, 2024
Hillcrest Orchard of Walnut Creek

Apple orchard

Ohio Agritourism Conference & OPGMA Summer Tour

Join us for two great events in one location. The Ohio Agritourism Conference and OPGMA Summer Tour are joining forces to minimize the time spent away from your farm while maximizing your learning opportunities. You will learn about customer engagement and interactions from all touchpoints, help with making sure your brand resonates with customers, and more!

Tour Hillcrest Orchard and learn about trellis peaches and new peach thinner, hedging do’s and don’ts, rootstock, and trellis in the orchard.

Cost: $40 per session or $60 for both!

REGISTER HERE

Interested in sponsorship opportunities? Click HERE to download a sponsor form.

 Agenda

Ohio Agritourism Conference

9:30 – 10:00 a.m. Registration
10 – 11:00 a.m. Session I: What does your branding communicate about your business? Does it need a refresh? Learn tips and best practices to help grow customer loyalty through branding, Rob Leeds, OSUE Delaware County
11 a.m. – Noon Session II: Minding Your P’s and Q’s –Trademark/Copyright Concerns in Marketing Your Business, Hannah Scott, JD, CFAES Center for Cooperative
Noon - 1 p.m. Lunch 
1 - 3 p.m. Customers Experience Panel and Workshop 
3 p.m. Adjourn to OPGMA Summer Tour 


OPGMA Summer Tour

3:00 – 3:45 p.m. Tradeshow Set-up at Hillcrest Orchard
3:30 p.m. Registration Opens at Hillcrest Orchard
4:00 p.m. Welcome and Dinner
4:30 – 5:30 p.m. Hilcrest Orchard and Marketing Overview, Merle Hershberger
5:30 p.m. Farm Tour Starts

  • Trellis Peaches and New Peach Thinner, Eric Ott—Valent
  • Hedging Do’s and Don’ts—Bill Pitts, MAIA
  • Rootstock and Trellis in the Orchard—Hershberger Family
  • Other Updates by Melanie Lewis Ivey, Ashley Leach, Diane 
  • Miller, and Doug Doohan—Ohio State University


7:30 p.m. Tour Concludes / Wrap Up with Dessert and Apple Cider
8:00 p.m. Safe Travels Home

Questions?
Call Christie Welch at 614-247-9725 or email welch.183@osu.edu

sponsors